In this article, we profile the top 30 most affordable online MBA in internet marketing programs.
According to the Bureau of Labor Statistics (BLS), the job outlook for marketing careers should increase ten percent over the next seven years. For digital and internet marketing professionals, the job outlook will be slightly better than the average for general marketing jobs. To help fill the need for digital marketing specialists, accredited institutions now offer online MBA programs with marketing and internet marketing concentrations.
Ranking Methodology for the Most Affordable Online MBA in Internet Marketing Programs
We profiled the 30 most affordable MBA in internet marketing online programs offered by accredited and reputable colleges and universities. We gathered 110 online MBA in marketing programs listed by the National Center for Education Statistics (NCES) College Navigator and U.S. News and World Report. We narrowed our original pool of schools by applying the following criteria: Accreditation of school and/or program, school or program rankings with a major publication like U.S. News and World Report, and raw affordability. From our list of 30 schools, we ranked the programs according to raw affordability.
Below is our list of the 30 most affordable online MBA in internet marketing programs.
#30 – New Jersey Institute of Technology
Online MBA in Marketing
Newark, New Jersey
Graduate Tuition/Fees: $23,374
The New Jersey Institute of Technology offers an online MBA in marketing consisting of 16 courses spread out over eight semesters. Students typically take a course load of two classes per term. The program offers several specializations, including marketing. Courses specifically focus on internet and digital marketing including classes such as designing and developing high technology products, internet marketing strategy, marketing research, and sales and distribution channels management. The program holds several accreditations from top agencies, including the Association to Advance Collegiate Schools of Business. U.S. News and World Report ranks New Jersey Institute of Technology #106 in national universities.
#29 – Molloy College
Online MBA in Marketing
Rockville Centre, New York
Graduate Tuition/Fees: $21,850
Molloy College offers a fully online MBA in internet marketing designed for working professionals desiring to leverage a graduate degree into increased skills and knowledge leading to better career opportunities within a variety of organizations and contexts. Molloy’s MBA focuses on traditional marketing but also teaches students advanced digital and internet marketing skills needed to have a successful business and brand. Courses include brand strategy and category management, business ethics and professional responsibility, consumer behavior in the new media environment, and research data for market intelligence. The marketing MBA consists of 33 credits and requires no residential experiences. U.S. News and World Report ranks Molloy College #25 in regional universities North.
#28 – University of Redlands
Online MBA in Marketing
Redlands, California
Graduate Tuition/Fees: $21,552
The University of the Redlands provides working professionals with an accredited online MBA in marketing focusing on business fundamentals and advanced digital and traditional marketing strategy. Depending on the student’s previous academic coursework, the program can be completed from start to finish in just 24 months or less. Students do not have to wait to matriculate as Redlands provides six start dates per year. Students need to possess a bachelor’s degree to apply but do not need to submit GRE or GMAT test scores. Courses may include global marketing, marketing analytics, marketing management, and marketing strategy. U.S. News and World Report ranks University of the Redlands #11 in regional universities North.
#27 – Benedictine University
Online MBA in Internet Marketing
Lisle, Illinois
Graduate Tuition/Fees: $18,986
Benedictine University’s MBA in internet marketing online is designed for students seeking an advanced graduate degree focusing on internet and digital marketing strategies. Unlike traditional MBA marketing degrees, the Benedictine program specifically drills down into advanced web marketing tools, strategies, and research to help students become true internet marketing specialists capable of succeeding in a wide variety of organizations and occupational contexts. Courses may include conversion optimization, search engine optimization, social media marketing, and web analytics. The GRE or GMAT is not required for admission. U.S. News and World Report ranks Benedictine University in multiple categories for its 2019 cohort including #221 in national universities.
#26 – Southern New Hampshire University
Online MBA in Internet Marketing
Manchester, New Hampshire
Graduate Tuition/Fees: $18,810
Southern New Hampshire University offers an MBA in internet marketing online designed for professionals seeking a graduate degree that requires no residential experiences and can be completed exclusively online. The program offers multiple starts per year so accepted students do not have to wait long periods between acceptance and matriculation. The institution is accredited by the New England Commission on Higher Education. The business program is accredited by the Accreditation Council for Business Schools and Programs. Courses may include online marketing channels, strategic internet marketing, and websites and search engine marketing and search engine optimization. U.S. News and World Report ranks Southern New Hampshire in multiple categories including #112 in regional universities North.
#25 – Southern Oregon University
Online MBA in Marketing
Ashland, Oregon
Graduate Tuition/Fees: $17,355
Southern Oregon provides students with an online MBA in marketing consisting of 45 credits that can be completed in as little as 16 months. All courses are just seven weeks. Applicants must possess a bachelor’s degree from an accredited institution and a minimum 3.0 GPA. Students with lower GPAs may be granted provisional admission. The GRE or GMAT is not required to apply. Courses may include internet marketing and eCommerce, marketing channels management and pricing strategy, legal and ethical issues in business and management, and Using GIS in business. U.S. News and World Report ranks Southern Oregon University in multiple categories for 2019 including #88 in regional universities West and #32 in top public schools.
#24 – University of Dayton
Online MBA in Marketing
Dayton, Ohio
Graduate Tuition/Fees: $16,700
The University of Dayton offers an MBA in internet marketing online featuring top faculty and a rigorous curriculum. In addition, the online delivery system makes it convenient for working professionals who prefer to maintain their occupations while completing graduate school from an accredited institution and program. The marketing concentration focuses specifically on digital and online marketing, particularly social media advertising and outreach. Courses may include digital marketing, marketing analytics, and negotiation. The program is practitioner based and focuses on skills that can be applied to work contexts immediately. U.S. News and World Report ranks the University of Dayton #127 in top national universities.
#23 – University of Massachusetts
Online MBA in Marketing
Amherst, Massachusetts
Graduate Tuition/Fees: $15,782
Through its Isenberg School of Management, the University of Massachusetts at Amherst offers one of the top ranking online MBA programs in internet marketing designed for working professionals seeking a top 20 MBA that combines rigor and convenience. Courses may include data management for business leaders, fundamentals of product marketing, negotiations theory and practice, and web analytics and digital marketing. The program adeptly blends theory with practical skill building to produce top internet and digital marketing professionals who possess a wealth of knowledge and skills needed to succeed on the job. U.S. News and World Report ranks University of Massachusetts #17 in best online MBA programs.
#22 – Maryville University
Online MBA in Marketing
Saint Louis, Missouri
Graduate Tuition/Fees: $15,646
Maryville University’s online internet marketing degree is designed by marketing professionals for marketing professionals. The program is practitioner based and focuses on providing students with advanced skill sets in marketing, advertising, and promotion. The program is only 39 credits and can be completed entirely online, which means it is an excellent choice for working professionals not able to take in-person courses at an institution or those who do not live in an area with a nearby college or university. Maryville University is accredited by The Higher Learning Commission. The MBA program is accredited by The Accreditation Council for Business Schools and Programs. U.S. News and World Report ranks Maryville #198 in best online MBA programs.
#21 – Marist College
Online MBA in Marketing
Poughkeepsie, New York
Graduate Tuition/Fees: $14,500
Through its School of Management, Marist College offers one of the top MBA in internet marketing online degrees in the industry. Housed within the Management Department, the program is specifically designed for working professionals seeking an advanced marketing degree that can be leveraged into high-level career opportunities within a wide variety of organizations. The marketing degree covers traditional marketing theory and practice as well as cutting edge digital and web-based marketing practice and tools. Students leave the program able to conduct advanced digital marketing research along with specific job skills needed to push sales and brand awareness. Courses may include consumer behavior, international marketing, and strategic marketing planning. U.S. News and World Report ranks Marist #58 in best online MBA programs.
#20 – New England College
Online MBA in Digital Marketing
Henniker, New Hampshire
Graduate Tuition/Fees: $13,560
New England College offers an online MBA in internet marketing designed for working professionals and recent college graduates seeking advanced internet and digital marketing knowledge and skills. The program is conducted entirely online with no campus visit requirements. The program consists of 28 core MBA credits and 12 digital marketing credits. Classes may include branding using social media, foundations of digital marketing, marketing immersion, and strategic planning and policy. The internet marketing concentration is conducted with the partnership of the Startup Institute. U.S. News and World Report ranks New England College #215 in best online MBA programs and #142 in regional universities North.
#19 – Montclair State University
Online MBA in Digital Marketing
Montclair, New York
Graduate Tuition/Fees: $12,837
Montclair State University offers a top online MBA in marketing focusing on digital marketing. The program is administered by the Feliciano School of Business and is accredited by the Association to Advance Collegiate Schools of Business, which accredits only 5% of the world’s business schools. Students learn advanced marketing theory and how it applies in the age of digital and internet marketing. U.S. News and World Report ranks Montclair State University in multiple categories including #169 in best national universities and #131 in best online MBA programs for the 2019 cohort of institutions. The MBA in internet marketing online can be started on one of six start dates throughout the year.
#18 – Colorado State University
Online MBA in Marketing Data Analytics
Fort Collins, Colorado
Graduate Tuition/Fees: $12,495
Colorado State University offers a unique online internet marketing degree focusing on data analytics. The program is one of the very few online MBA focusing on analyzing and integrating data into the marketing practices of institutions and firms. With the advent of advanced technology and digital marketing platforms, the ability to interpret data and make data driven marketing decisions is in high demand. Courses may include applied data mining and analytics in business, business systems and processes, financial principles and practice, and search engine optimization and marketing. Not only do students learn advanced marketing data analysis, they learn broad based business practices that add context to their digital marketing courses. Colorado State is ranked #51 in best online MBA programs by U.S. News and World Report.
#17 – University of North Carolina
Online MBA in Marketing
Chapel Hill, North Carolina
Graduate Tuition/Fees: $12,212
The University of North Carolina Chapel Hill offers the top ranked online MBA in marketing designed for working professionals seeking a prestigious MBA in marketing from a nationally ranked institution with a top business school. Housed within the Kenan-Flagler School of Business, the courses are taught by world renowned business faculty with years of business and marketing experience. Suggested marketing courses include digital marketing executive approach, global brand strategy, managing modern customers and markets, and services marketing. U.S. News and World Report ranks University of North Carolina Chapel Hill in several categories including #1 in best online MBA programs, #8 in best business programs, and #30 in best national universities.
#16 – Messiah College
Online MBA in Digital Marketing
Mechanicsburg, Pennsylvania
Graduate Tuition/Fees: $12,060
Messiah College offers an online MBA in internet marketing that focuses on digital marketing skills, knowledge, and practices. The 36-credit program is conducted entirely online and consists of eight and six-week courses. The entire program can be completed in just two years from start to finish. The accelerated time makes it an excellent choice for working professionals wanting a rigorous program that combines flexibility and practical skills that can be applied on the job right away. Messiah College is accredited by the Middle States Association of Colleges and Schools Commission on Higher Education. U.S. News and World Report ranks Messiah College #5 in regional colleges North.
#15 – Thomas Edison State University
Online MBA in Marketing
Trenton, New Jersey
Graduate Tuition/Fees: $12,024
Thomas Edison State University’s MBA in internet marketing online degree program emphasizes marketing with classes in areas related to internet marketing and digital platform assessment. Students take online courses such as entrepreneurship, ethics for managers, global strategic marketing, organizational research, and social media. The marketing specialization focuses on areas like digital marketing analytics, global marketing, market research, and social media. This is a rigorous MBA program that moves at a quick pace. Students typically earn their MBA and specialization within 15 months. Thomas Edison ranks with major publications like U.S. News and World Report among the top regional universities in the North.
#14 – Bellevue University
Online MBA in Marketing
Bellevue, Nebraska
Graduate Tuition/Fees: $11,025
Bellevue University’s online MBA in marketing program focuses on consumer behavior and global brand marketing, laying the marketing foundation of the degree. However, the marketing concentration also emphasizes classes like international consumer behavior, internet marketing, marketing research, and sales management. To qualify for admission, applicants must possess a bachelor’s or master’s degree from a regionally accredited college or university and have maintained a GPA of at least 2.5. Bellevue is an accredited institution. The school also ranks with major publications. In fact, Bellevue is recognized by U.S. News and World Report as a top regional university in the Midwest.
#13 – St. Thomas University
Online MBA in Marketing
Miami Gardens, Florida
Graduate Tuition/Fees: $10,596
St. Thomas University offers degree programs that will appeal to individuals interested in seeking an online MBA in internet marketing. The online MBA with marketing concentration consists of 30-39 credits, is offered entirely online, and takes as little as ten months to complete. Core courses focus on laying the foundation of a strong business platform, while electives dive deeper into areas of interest. Some of the courses emphasize internet marketing, marketing of services, and strategic marketing and management. You must hold an undergraduate degree to qualify for admission. St. Thomas ranks with U.S. News and World Report as a top institution. In fact, U.S. News ranks the school #85 in best regional universities in the South.
#12 – University of Texas
Online MBA in Marketing
Arlington, Texas
Graduate Tuition/Fees: $9,672
One of the most affordable online MBA in internet marketing programs on our list is the MBA at University of Texas Arlington. Candidates of the MBA and marketing concentration will be eligible for careers in consumer products branding, internet or digital marketing, and services marketing. Courses are delivered entirely online and include advanced business communications, research for marketing decisions, and strategic internet marketing. UT Arlington ranks with U.S. News and World Report as the 221st best national university. Other rankings include #126 in top public schools and best online MBA programs. UT is an accredited, affordable public institution.
#11 – Concordia University
Online MBA in Digital Marketing
River Forest, Illinois
Graduate Tuition/Fees: $9,180
Concordia University’s online internet marketing degree program requires no GRE and offers open enrollment, making it one of the most flexible degrees on our list in terms of admission stipulations. The MBA in digital marketing provides students with strategic and analytical skills to guide organizations within the digital world. Classes are delivered online and include digital marketing analytics, digital strategy and planning, mobile marketing, and social media marketing communications. Concordia ranks with U.S. News and World Report. In fact, the publication ranks the school #44 in best value institutions and #72 in best regional universities in the Midwest. Also, the online MBA programs rank #202 out of more than 1,200 programs surveyed.
#10 – University of Wisconsin
Online MBA in Marketing
Kenosha, Wisconsin
Graduate Tuition/Fees: $8,961
University of Wisconsin’s online MBA in marketing degree program consists of 30 credits and takes 12 months to complete. The program is delivered entirely online with classes taught by University of Wisconsin’s distinguished professors. Core courses emphasize foundational studies in business, finance, and statistics, while electives allow students to hone their interests in digital marketing. In fact, some of the electives include digital marketing and social media, and sales and key account management. To apply with a GMAT waiver, you will need an accredited bachelor’s with an undergraduate GPA of at least 2.75. U.S. News and World Report ranks UW #183 in best national universities and #99 in top public schools. Also, the online MBA at UW ranks #119 out of more than 1,200 surveyed programs.
#9 – Emporia State University
Online MBA in Marketing
Emporia, Kansas
Graduate Tuition/Fees: $8,374
Emporia State University’s online MBA in internet marketing is an online MBA program with emphasis in marketing platforms. Thirty-three credits are required to satisfy degree criteria. With some transfer credit, students often earn their MBA in record time – as few as 12 months. Foundation courses cover business, accounting, and finance, while electives focus on consumer behavior, electronic marketing, and marketing analysis. Admission offers a GMAT waiver for applicants with three or more years of experience working in management or significant leadership roles. Emporia is accredited and ranked. In fact, Emporia’s rankings with U.S. News and World Report include #106 in best regional universities in the Midwest and #29 in top public schools.
#8 – Liberty University
Online MBA in Strategic Media and Digital Content
Lynchburg, Virginia
Graduate Tuition/Fees: $8,333
Liberty University’s online internet marketing degree program takes two years to complete on average. This 45-credit hour program allows up to 50% of the degree total credits to be transferred from an accredited institution. Courses are delivered entirely online and cover topics like best practices – transforming the digital organization, media technologies and communication strategies, strategic media analysis, and using emerging trends in strategic communication. Liberty is a Christian institution that has received recognition from U.S. News and World Report. In fact, Liberty ranks #230-#301 in best national universities. Also, the online MBA at Liberty ranks #143 out of more than 1,200 programs surveyed by U.S. News.
#7 – Lamar University
Online MBA in Marketing
Beaumont, Texas
Graduate Tuition/Fees: $8,174
Lamar University’s online MBA in internet marketing program is AACSB-accredited and consists of 36 credits, which can be completed in 16 months. Offering 100% online courses, Lamar boasts flexible courses that run eight-weeks in length and accommodate the needs of busy and working students. Marketing courses include consumer behavior, digital marketing, enterprise systems, marketing research, and strategic cases in services marketing and management. Applying to Lamar is convenient. The application process takes place online and requires an earned bachelor’s degree. In addition to accreditation, Lamar is ranked by U.S. News and World report as the 230th to 301st best national university.
#6 – Clayton State University
Online MBA in Digital Marketing
Morrow, Georgia
Graduate Tuition/Fees: $6,986
Affordability and accreditation earn Clayton State University a top spot on our list of online internet marketing degree programs. Clayton’s College of Business offers an MBA in digital marketing that prepares students for leadership and management roles in internet marketing. Degree requirements include a series of foundational business courses and electives that cover contemporary marketing topics. Some of the courses include digital marketing and strategy, integrated marketing communication in the digital era, and social media marketing. Clayton ranks with major publications like U.S. News and World Report. In fact, Clayton ranks #107-#141 in best regional universities in the South.
#5 – Wichita State University
Online MBA in Marketing
Wichita, Kansas
Graduate Tuition/Fees: $6,904
Wichita State University offers a type of MBA in internet marketing online degree program that emphasizes all areas of marketing. In fact, students enrolled in the MBA program have the option of earning a concentration in marketing. Courses are delivered online and include a variety of business, management, and strategy topics. Some of the marketing classes you will take include consumer behavior, digital marketing, management information systems, managerial economics, and operations management. U.S. News and World Report ranks Wichita State #230-#301 in best national universities. Also, the online MBA programs rank #109 out of more than 1,200 programs surveyed by U.S. News.
#4 – New Mexico Highlands University
Online MBA in Marketing
Las Vegas, New Mexico
Graduate Tuition/Fees: $6,798
New Mexico Highlands University offers an accredited online MBA in marketing degree program designed for working professionals. Students take courses in consumer behavior, international marketing, managerial approach to internet marketing strategies, social media, and strategic brand management. All classes are delivered online and taught by New Mexico Highlands University faculty. To be eligible for admission, you will need an accredited bachelor’s degree and satisfactory undergraduate performance. New Mexico Highlands ranks #96-#127 in best regional universities in the West. The school is a public institution that offers highly affordable tuition to in-state residents, earning it a top spot on our list.
#3 – West Texas A & M University
Online MBA in Marketing
Canyon, Texas
Graduate Tuition/Fees: $6,733
One of the top online internet marketing degree programs on our list is the online MBA in marketing from West Texas A&M University. The online MBA is generally designed to complete in two years, though students do complete the online degree in less time. Online marketing courses include marketing in the age of social media, organizational behavior, and social network and media analysis. Admission to the program is based on undergraduate academic performance, GMAT scores, and career progression. West Texas A&M ranks with major publications like U.S. News and World Report. In fact, U.S. News ranks West Texas #81 in best regional universities in the West.
#2 – American Military University
Online MBA in Marketing
Charles Town, West Virginia
Graduate Tuition/Fees: $6,600
American Military University offers a marketing program that will appeal to those seeking an MBA in internet marketing online degree. The online MBA offers a marketing concentration for those interested in digging deeper into marketing strategies. Some of the online courses include global marketing strategy, principles of e-commerce, and strategic internet marketing. Admission to the program requires an accredited undergraduate degree. There is no application fee for the online admission process. American Military University ranks with U.S. News and World Report as a top regional university in the South. Also, several graduate business programs have earned recognition from U.S. News.
#1 – Fort Hays State University
Online MBA in Digital Marketing
Hays, Kansas
Graduate Tuition/Fees: $4,266
The Fort Hays State University MBA in internet marketing online degree program prepares students for careers as marketing associates or social media strategists. All courses are delivered online and taught by Fort Hays State faculty. Some of the courses offered include database marketing, integrated marketing communications, social media marketing, social media marketing content and analytics, and strategic electronic marketing. To apply to the program, you will need official transcripts of all undergraduate and/or graduate work, official scores received on a placement test such as the GRE or GMAT, and two letters of recommendation. Fort Hays ranks #128-#165 in best regional universities in the Midwest with U.S. News and World Report. Also, U.S. News ranks the online MBA programs at Fort Hays State #113 out of more than 1,200 surveyed programs.
BCO Staff
August 2019
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