If you’re considering an education in marketing, you should know what jobs you can get with a marketing degree. An online marketing degree program equips students with the knowledge of consumer behavior and sales methods necessary to successfully promote products and services. This knowledge is versatile enough that you can use it in a wide range of career paths.
Advertising Sales Agent
One job you can get with a marketing degree is advertising sales agent. These marketing professionals work in advertising agencies and for publications and broadcasting companies, selling advertising opportunities to outside companies. They handle everything from the initial contact with companies to pitching ides for advertising placements and even maintaining clients’ advertising accounts, the United States Bureau of Labor Statistics (BLS) reported. Advertising sales agents earn a median annual wage of $46,000, according to U.S. News & World Report.
Public Relations Specialist
Public relations specialist is another job you can get with a marketing degree. These professionals use their marketing skills and knowledge of consumer behavior to help organizations develop and maintain a positive image in the eyes of the public. They accomplish this task through written materials such as press releases as well as speeches. Public relations professional get publicity for their organizations or clients through the media, rather than through paid advertisements, the BLS reported. The median salary for public relations specialists is $54,000, according to U.S. News & World Report.
Market Research Analyst
Market research analysts examine and evaluate sales and marketing trends to help companies make decisions about product development, price points and customer bases. Professionals in the field of market research analysis earn a median salary of $60,000 per year, according to U.S. News & World Report. The job outlook is highly positive for market research analysts. The BLS expects job opportunities for this occupation to rise much faster than average, about 19 percent over a decade.
Sales Manager
Sales managers, who most often work in the retail, trade and manufacturing industries, oversee the efforts of sales teams. They establish goals and assess the performance of their company’s salespeople, according to the BLS. Sales managers make a media salary of $105,000 per year, according to U.S. News & World Report.
Advertising, Promotions or Marketing Manager
One of the most lucrative jobs you can get with a marketing degree is that of advertising, promotions or marketing manager. The median salary for managers working in these fields is $116,000, according to U.S. News & World Report. Advertising and marketing managers supervise the development and implementation of marketing campaigns and the staff responsible for executing these plans, the BLS reported.
Given the number of possible jobs you can get with a marketing degree – and the fact that each offers the potential to earn salaries well above the median wage for all occupations – it’s clear that having a marketing degree can open a considerable amount of job opportunities.
Related resource:
Top 10 Colleges for Affordable Online Marketing Degrees